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The Dallas Desperados Dancers

5The Dallas Cowboys Football Club did it once in 1972. They introduced the country to a world-class professional cheerleading squad known as the Dallas Cowboys Cheerleaders. Then, thirty years later in 2002, they did it again with their brand new arena football team and the dazzling Dallas Desperados Dancers.

Pamela Jagger Purcel, an award winning choreographer and former Dallas Cowboys Cheerleader who cheered from 1997-2000, was selected to head up the Dancers by Desperados' C.O.O. Shy Anderson; Desperados G.M. Jerry Jones Jr.; and by Charlotte Anderson VP of the Dallas Cowboys/President of the Dallas Cowboys Cheerleaders. Pamela was hired to create, market and manage all functions of the Dallas Desperados Dancers. An honors graduate with a triple component Bachelor's Degree, Pamela had gained valuable sports marketing experience while working with a successful sports marketing agency in Dallas. A former classical ballerina, trained at the famed School of American Ballet in New York City, Pamela's knowledge of marketing, PR, sponsorship sales, dance, choreography, media relations and management would all come into play with the invention of the brand new Dallas Desperados Dancers.


The Unique Look...
The Dancers' uniform, like the dance team, had to be both dynamic and original while still functional for performing. After considering the submitted designs of several talented costume designers, the Desperados management selected their favorite prototype.

The final uniform design includes a sparkling, crystal studded royal blue and black halter top with western styled white piping, matching shorts, fringed gauntlets for the wrists, a custom designed star belt buckle covered in Austrian crystals and, of course, the black sequined chaps. Depending upon the performance or appearance, the uniform is worn with black and silver Skechers, black go-go boots or black western boots. The chaps are rarely removed, as they have become known as the "signature piece" of the uniform.

The Auditions...
With the Desperados staff in place and uniform designed, it was time to search for the new faces and talent that would collectively become known as the Dallas Desperados Dancers.

After 10 days of competition, 21 dynamic dancers aged 19-30 years old, were selected for their dance ability, crowd appeal and outgoing personalities to become the first team of Dallas Desperados Dancers. The dance team has quickly become one of the most popular, exciting and captivating dance teams in professional sports.

The Popularity...
2 As part of the Dallas Cowboys family, one would expect the Dallas Desperados to feature world-class dancers... and one would be right! The Dallas Desperados Dancers entertain at all home games with explosive feature routines and serve as ambassadors to the community appearing at a variety of charity, corporate and civic events throughout Texas. The Dancers average between 15-20 appearances per month. Within the first couple months of their creation, the dancers began receiving international fan mail, requests for interviews, personal appearances, performances, and television & radio appearances. The Dancers currently receive between 25,000-45,000 visitors to their Web site per month.

For the young women, everyday life takes a fun and exciting turn with professional photo shoots, choreography sessions with some of the most talented young choreographers in the business, being recognized while out in the community, and, of course, requests for autographs. Through it all, the Dancers have collectively and individually remained approachable, friendly and down-to-earth.

While the Dallas Desperados Dancers do share some similarities with their world famous counterpart the Dallas Cowboys Cheerleaders, the new dance team was created to be an edgier, "pop-star" version of the classic Dallas Cowboys Cheerleaders. However, in saying that, the same high standards are in place that the Cowboys Cheerleaders' Organization has successfully upheld for more than thirty years."

The Choreography...
1 The Dancers have quickly become known as trendsetters in professional sports entertainment due to their cutting edge choreography, and eye-popping style. The recipe for keeping everything fresh includes the talented young choreographers who are at the top of their game.

The Rules...
With the many perks of being a Dallas Desperados Dancer, there are undoubtedly, responsibilities and rules that come with the position. For example, in order to maintain the most professional and supportive working relationship, the Dancers do not date the football players. As a Dallas Desperados Dancer finds herself quite often, in the spotlight, each dancer is trained in etiquette, media relations, personal grooming and makeup. Dancers may only wear the uniform at Desperados' sanctioned events and when in uniform, Dancers may not smoke, drink alcohol or behave in any way not becoming of a Dallas Desperados Dancer and a lady.

The Community...
Always eager to use their new-found celebrity status to help out in the community, the Dancers have lent their time and talents to benefit many worthwhile organizations including the Children's Medical Center of Dallas; The Rise School; The Stars Foundation; The Dream Fund; Ronald McDonald House; The Crohn's and Colitis Foundation; the Salvation Army; MDA; Pet Rescue; the Scottish Rite Hospital; and the Special Olympics.

4The Ladies...
Each young woman is beautiful, intelligent and possesses her own unique charm and wit. The team is made up of Ivy-League graduates, natives of other countries, college students, professional dancers and choreographers, and even a few very hip moms! The young women dedicate countless hours to the success of the Desperados by making public appearances, attending rehearsals, working out, and independently taking dance classes to maintain the high level that is expected of them.

Hip, Sassy, Always on the Cutting Edge they are your Dallas Desperados Dancers!




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